This webinar was held on July 12, 2012.
Does your Child Welfare agency or court use social media for outreach? Finding families? Building community? In using the different tools such as Facebook, Twitter, YouTube, and now Pinterest, what are the chief concerns for safety of workers, children, and families? Has your agency or department been hesitant to start because you have concerns about these, or maybe worried about negative comments from disgruntled individuals? Is it even worth it? Learn what agencies and courts have in their policies to protect the caseworkers, children, and families in their use of these new technologies.
Amelia Burke, Senior Director of Digital Media at Westat, set the stage by discussing her experience in the field of digital & social media for public health. She reviewed some best practice basics and discussed how to successfully plan and implement your social media program, i.e. who should be responsible for your social media policy (Hint – it is not the Legal department, nor the IT department). Next, Pat Rhoads, Social Media Specialist at AdoptUSKids and Brian Gregg, Chief Communications Officer from Hamilton County (Ohio) Department of Job and Family Services discussed the benefits from creative uses of social media tools and how they have set up their policies. We also introduced the social media resource guide being developed by NRC-CWDT.
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